•INTRODUCING
PHARMAGEDDON
A 2-DAY INNOVATION EXPERIENCE FOR THE EARLY ADOPTERS
OCTOBER 18–19, 2023 • BARCELONA
•INTRODUCING
A 2-DAY INNOVATION EXPERIENCE FOR THE EARLY ADOPTERS
OCTOBER 18–19, 2023 • BARCELONA
Participants including…
Anthony Yanni SVP Patient Centricitiy Astellas
Deirdre BeVard SVP, R&D Strategic Operations CSL Behring
Susie Barnes VP, Global Medical Affairs GSK
Stefan König CEO Merz Healthcare
Andreas Gerloff Global Head of Medical Customer Excellence Bayer
Alexey Cherchago SVP, Head of Global Commercial Excellence Glenmark
Heather Moses Head of Europe & Canada Medical Affairs AstraZeneca Read more
Colin Sims EVP Strategy / CEO adthera bio
Charlie Hopkins Director, Commercial Excellence, Strategy & Innovation GSK
Paul Simms Chief Executive Impatient Health Read more
We’ve designed a new type of event
You’ll get the essential insight into your biggest challenges alongside the skills to solve them
Pharmageddon is a 2-day innovation experience, where you will collaborate with your peers and customers (HCPs & patients) to take pharma apart, and build it back better.
At this event, there will be no-one reading off last week’s press release. Expect sharp insight, combined with hand-on sessions, where you’ll work with innovation techniques to actually solve your issues.
The essential insights you need - no filler
Work with peers to create practical solutions to our biggest challenges:
Pharmageddon needs you
‘The pandemic is a catalyst.” So they say. But while you may be adapting your strategy, the typical pharma conference hasn’t changed in years. Nor have the topics, sessions or speakers.
Enter Pharmageddon, a new type of event. The name does not simply imply destruction for destruction’s sake. It stands for a creative renewal, a rebirth. A chance to get it right. And to recognise that sometimes, if we want something new, we have to replace the old.
Contrary to popular belief, the pharma industry is not mature. It’s young and has so much potential. But to get there, we must escape our echo chamber of conventions. Courage is needed to get through the revolving door of familiar faces and welltrodden Ideas.
As well as inspiring talks, Pharmageddon offers you the opportunity to be an active participant, not just an observer. We’ve removed vendor presentations to give way to vibrant discussions, inviting you to join in a collective endeavour to build tangible solutions with your peers.
Are we sparking curiosity yet? Good. Then you’re already with us in spirit. Pharmageddon needs you – the innovator, the visionary. After all, our industry was born with curiosity and creative spark, and will only flourish again if it stays that way.
A lot of love (and sweat) has gone into designing this event for you, and I’m proud to share with you.
Paul Simms
Chief Executive, Impatient Health
Receive a masterclass in innovation leadership
We’ve distilled the best parts from design thinking, futures thinking and service design to create a new innovation method that works for pharma. Over the course of two days, we’ll show you:
Joining this event is an investment
We get it - your time is precious. Here’s how we’ve ensured this experience gives you ROI.
Fresh perspectives & solutions for your challenges
Most conferences say they’ll provide you with new ideas, but we know the reality doesn’t match the marketing. This agenda has been designed by our in-house think-tank - and combined with hands-on exercises to take you from talking about the big issue, to solving it.
Get the skills to navigate uncertainty and lead with confidence
We’ll teach you our tested recipe for innovation at Impatient Health, which takes the best parts from design thinking, service design and future planning. You’ll achieve more than you thought possible, learning how to solve problems, but also how to win internal support too.
The innovators, all in one place
We carefully curate our network and only invite the best and brightest to take an active role in this event. You’ll see a snapshot of this group listed below, but be sure to check out the website for the latest list – it’s growing every day.