Pharmageddon: an event on a mission to self-destruct. We don’t want it to exist. The day pharma finally builds a culture that’s suitably bold, innovative, and adapted to patient need, it will cease to be necessary. But let’s be honest—that day is nowhere near yet, and there’s a mountain to climb.
Change won’t happen without a shift in attitude. We must stop asking why things can’t be done and start demanding why they aren’t. This starts with hard conversations—the kind that challenge assumptions and shatter comfort zones. Pharmageddon is where those conversations begin, setting a standard for discussions that should echo daily across the industry, from water coolers to boardrooms.
If you feel the same way we do...
JOIN THE MOVEMENT TODAYPharmageddon USA is a 2-day innovation experience designed to reframe your thinking from what pharma is to what it could be. We’ve thrown out drawn-out vendor presentations and predictable press readings and replaced them with Ted-talk style case studies and provocative panels.
Rather than sitting on your hands, at Pharmageddon you’ll get them dirty as we help you to envision then create a new and improved future through our unique solve sessions. It’s the event of the year for industry innovators, and you don’t have to take our word for it:
Pharmageddon is not a passive learning experience. We are not polite or quiet. This event demands active engagement from every participant.
After Pharmageddon, you’ll leave not just inspired, but also equipped with insights and ideas that could shape the future of healthcare.
JOIN THE MOVEMENT TODAYOur ‘solve’ sessions challenge attendees to think differently about the future through practical problem-solving exercises and speculative design. These will push boundaries and encourage deeper, collaborative thinking. Everyone contributes, sharing thoughts, exploring new ideas, and voicing concerns.
Email Lucy Osborne at [email protected]